

AV Creative, a media company, sought a logo design that reflected both the founder’s heritage and the diverse industries they serve. The founder — a Peruvian with Polish roots and a deep appreciation for Japanese culture — wanted a design that blended these influences. Drawing inspiration from the Hanko stamp (a traditional Japanese personal seal, symbolizing identity and authenticity), the design incorporates the colors of the Peruvian and Polish flags. Elements inspired by the Nazca Lines, the ancient geoglyphs of southern Peru, were stylized into modern icons to create a mark that feels both cultural and contemporary.